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Fragrance Trends

Eau de Parfum: The Timeless Elegance of Fragrance and Its Lasting Appeal

Throughout history, Eau de Parfum has captivated hearts with its enduring elegance and powerful emotional resonance. As more than just a beauty accessory, it represents a deep connection to memory, identity, and personal style. Across centuries, civilizations have cherished the art of perfumery, with Eau de Parfum standing out for its perfect balance between intensity and subtlety, making it a timeless favorite.

The popularity of Eau de Parfum can be attributed to its ability to embody sophistication and individuality. Unlike fleeting trends in fashion and beauty, a fine fragrance transcends eras, cultures, and social changes. It retains a constant allure, offering wearers a way to express themselves beyond words through a lingering, memorable scent.

The Essence of Eau de Parfum: What Makes It Unique?

Unlike lighter formulations such as Eau de Toilette or refreshing Eau de Cologne, Eau de Parfum offers a more concentrated and enduring fragrance experience. It typically contains a higher percentage of fragrance oils—usually between 15% and 20%—ensuring a more potent and lasting aroma that develops beautifully throughout the day. This greater concentration delivers not just intensity, but also a nuanced olfactory journey.

The composition of Eau de Parfum blends top, middle (heart), and base notes in a way that allows each phase to unfold gradually. Ingredients such as natural oils, resins, and synthetic aroma compounds are carefully balanced to achieve depth and complexity. The higher oil concentration results in a richer scent that requires only a few sprays to envelop the wearer in a luxurious olfactory cloud.

Thanks to this intricate structure, Eau de Parfum maintains a perfect equilibrium between presence and elegance. It is bold without being overpowering, making it ideal for individuals who seek a fragrance that asserts their identity without shouting. Its ability to evolve over time on the skin transforms every application into a unique, personal experience.

A Brief History of Eau de Parfum: From Royal Courts to Modern Bottles

The story of Eau de Parfum stretches back to ancient civilizations, where fragrances were revered for their mystical and medicinal properties. Ancient Egyptians, Greeks, and Romans crafted intricate perfumes from flowers, herbs, and spices, often reserved for royalty and sacred rituals. Over time, perfumery evolved from spiritual practice into a refined art form, flourishing especially during the Renaissance.

In the opulent courts of Europe, particularly in France during the reign of Louis XIV, Eau de Parfum became a vital element of courtly life. Known as “The Perfumed Court,” Versailles was awash with exquisite scents that masked the less-than-hygienic conditions of the era. Artisans competed to create the most luxurious and original blends, leading to the establishment of perfumery houses that still influence modern fragrance today.

As technology advanced and global trade expanded, the availability of diverse ingredients allowed for more sophisticated compositions. Today’s Eau de Parfum bottles blend centuries of tradition with modern creativity, encapsulating heritage, artistry, and innovation in every drop. They offer not just a scent, but a tangible link to the rich cultural tapestry of fragrance history.

Why Eau de Parfum Stands the Test of Time

One of the defining features of Eau de Parfum is its exceptional longevity. Thanks to its high concentration of essential oils, it clings to the skin for hours, sometimes even lingering until the next day. This durability makes it a favorite for those who value reliability and consistency in their personal scent.

Beyond mere staying power, Eau de Parfum maintains relevance by continuously adapting to the ever-evolving worlds of fashion and beauty. While trends come and go, the fundamental appeal of a beautifully composed fragrance remains. Designers and perfumers innovate within the structure of Eau de Parfum, introducing new notes, reinterpreting classics, and embracing sustainability without sacrificing quality.

Moreover, Eau de Parfum thrives because it taps into deeper emotional needs: the desire for self-expression, connection, and memory creation. A signature scent becomes a part of one’s identity, evoking emotions and leaving lasting impressions. Its timelessness lies not only in its composition but in the profound human experiences it enhances.

The Art of Wearing Eau de Parfum: Tips and Tricks

Applying Eau de Parfum correctly can significantly enhance its performance and your overall fragrance experience. The best practice is to apply it to pulse points—such as the wrists, neck, and behind the ears—where the skin’s warmth helps to diffuse the scent naturally throughout the day. A light mist in the air followed by walking through it can also create a more subtle, even aura.

Choosing the right Eau de Parfum for different occasions adds a layer of sophistication to personal style. For daytime events, lighter floral or citrus-based scents work beautifully, offering freshness without overwhelming. For evening occasions, deeper, spicier, or woody compositions lend a sense of mystery and allure, perfect for a more intimate setting.

Finally, storing your Eau de Parfum properly preserves its integrity. Keep bottles away from direct sunlight, extreme temperatures, and humidity to maintain the fragrance’s original character. Treating your perfume with care ensures that each spray continues to deliver the full intended experience, celebrating the art and craft invested in its creation.

  • Eau de Parfum boasts a rich history rooted in culture, art, and royalty.
  • Its high oil concentration ensures long-lasting, elegant fragrance.
  • Proper application and storage enhance both the performance and lifespan of the perfume.

In addition to this article, we would like to advise you to read our article, where we talked about new trends in the world of perfumery.

FAQ

What makes Eau de Parfum different from other types of fragrances?
It has a higher oil concentration (15–20%), offering longer-lasting scent and deeper complexity.

Why has Eau de Parfum remained popular for centuries?
It combines emotional resonance, identity expression, and adaptability to trends, making it timeless.

How can I maximize the longevity of my Eau de Parfum?
Apply it to pulse points, avoid rubbing it into the skin, and store it away from light and heat.

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Fragrance Trends

New Trends in the World of Perfume: What to Try This Summer

Every summer brings a new breeze of innovation to the world of perfumes, and this season is no exception. Brands are responding to the growing desire for lighter, more natural, and expressive scents. 2025 introduces a refreshing wave of fragrances that focus on individuality, sustainability, and minimalism — a direct reflection of today’s conscious and vibrant lifestyle. This summer, it’s all about scents that breathe with you, perfectly complementing the sun-kissed days and lively nights.

The world of perfume has undergone a quiet revolution. No longer confined to heavy, opulent notes, the spotlight has shifted to delicate compositions that are both sophisticated and easy to wear. From blooming gardens captured in a bottle to crisp citrus bursts, summer scents are becoming more intimate and authentic. Consumers are choosing fragrances not just as accessories but as extensions of their own identity.

Floral and Fruity Scents: The Perfect Summer Combo

This summer, floral and fruity notes are making a grand return, enchanting fragrance lovers with their bright, juicy energy. Think of luscious peaches, tart blackcurrants, and sun-drenched citrus fruits intertwined with petals of jasmine, peony, and orange blossom. These compositions create a refreshing yet sensual experience, perfect for hot days when heavy scents can feel overwhelming. The trend is about capturing moments — a stroll through an orchard, a bouquet received on a lazy afternoon, or a sunset by the sea.

The combination of fruit and flowers achieves a magical balance between sweetness and freshness. Fruity notes provide a vibrant opening, full of zest and optimism, while florals add depth and an airy sophistication. Many new releases this year feature unexpected pairings, such as watermelon with wild rose or passionfruit with magnolia, offering a playful and memorable twist on the classic summer perfume.

When choosing a fragrance in this category, look for key ingredients like bergamot, lychee, pear, tuberose, and neroli. These components not only evoke a sense of joy but also hold up well in the summer heat. Apply these perfumes generously on pulse points and let them unfold naturally with the warmth of your skin, creating a scent trail that’s as breezy as a midsummer dream.

Unisex Perfumes: The Rise of Gender-Neutral Scents

One of the biggest transformations in the perfume industry today is the rise of unisex fragrances. This summer, scents that transcend traditional gender boundaries are more popular than ever, allowing everyone to find a fragrance that speaks to their personal style rather than societal expectations. Fresh, woody, and citrusy compositions dominate the trend, offering versatility and a refreshing sense of freedom.

Unisex perfumes often feature notes that are universally appealing, such as amber, vetiver, green tea, and bergamot. These fragrances are designed to blend seamlessly into anyone’s daily life, enhancing confidence without being overpowering. They are perfect for sharing with a partner or switching up your scent depending on your mood or activity, making them highly practical for the spontaneous nature of summer adventures.

By embracing gender-neutral scents, the perfume industry is celebrating diversity and authenticity. Perfume is becoming less about fitting into a box and more about expressing who you are — bold, soft, adventurous, or serene. If you are looking for something refreshing and boundary-breaking this summer, a unisex fragrance could be your perfect match.

Sustainable and Eco-Friendly Perfumes

Eco-consciousness has officially arrived in the perfume world, and sustainability is now in full bloom. More and more brands are committed to crafting fragrances with natural ingredients, recyclable packaging, and ethical sourcing practices. This shift is driven by both environmental concerns and a growing consumer desire for authenticity and transparency in the products they use.

Eco-friendly perfumes often feature organic alcohol bases, responsibly farmed botanical extracts, and minimalistic formulations free from unnecessary chemicals. Brands are also increasingly adopting cruelty-free policies and supporting conservation efforts. The experience of wearing a sustainable fragrance goes beyond the scent itself; it becomes an act of kindness towards the planet.

This summer, choosing a green perfume means not only enjoying exquisite natural compositions but also supporting a positive global movement. Look for certifications, ingredient transparency, and brands that actively invest in community and environmental projects. Your signature scent can now reflect both your personal taste and your values — a truly empowering combination.

Light and Fresh Fragrances: Why Less Is More This Summer

As temperatures rise, the demand for light, airy fragrances becomes undeniable. Heavy, musky perfumes can feel suffocating in the heat, while delicate, fresh scents offer a cooling and energizing effect. Less is more has become the golden rule of summer perfumery, favoring compositions that whisper rather than shout.

Fresh fragrances often lean on notes like mint, lemon, green tea, sea breeze, and delicate woods. They provide a sense of clarity and renewal, perfect for the long, sunlit days and lively evenings of the season. A light perfume can be reapplied throughout the day without overwhelming your senses or those around you, allowing for a dynamic and adaptable olfactory experience.

Choosing a light scent doesn’t mean sacrificing complexity. Many of today’s fresh perfumes feature subtle layers that reveal themselves over time, offering a sophisticated journey without the heaviness. To fully enjoy them this summer:

  • Apply to moisturized skin for longer-lasting scent.
  • Store perfumes away from direct sunlight and heat.
  • Experiment with layering different light fragrances for a unique signature.

Also, we recommend that you read our article, in which we told you how to choose the perfect fragrance for sports.

FAQ

Why are fruity and floral scents popular in summer?
They offer a refreshing and uplifting feel that suits the warm weather.

What makes unisex perfumes ideal for summer?
Their versatility and fresh compositions fit a wide range of moods and activities.

How can I make my light perfume last longer in the heat?
Apply it to moisturized skin and reapply lightly during the day.

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Fragrance Trends

Xerjoff Erba Gold: Radiance and Luxury in Every Note

Xerjoff Erba Gold, a shining gem in the perfume house’s prestigious collection, embodies luxury, sophistication, and impeccable craftsmanship. Founded in Italy, this brand strives to combine the art of creating fragrances with high perfumery, bringing uniqueness and elegance to each of its creations. Xerjoff’s philosophy lies in crafting scents that inspire, emphasize individuality, and leave an unforgettable impression. Every perfume from Xerjoff’s collections is a masterpiece, created with meticulous attention to detail and using only the finest ingredients.

Among the many luxurious scents from the Xerjoff brand, Erba Gold holds a special place. This perfume has become a symbol of perfection and style, attracting the attention of niche perfume enthusiasts worldwide. Its multifaceted composition blends fresh, floral, and woody notes, creating a true symphony that envelops the wearer in waves of sophistication. Thanks to its complexity and refinement, Erba Gold remains relevant for both special occasions and everyday use.

The Mystery of Composition: Every Accord is Art

Every Xerjoff perfume is created with special care, and Erba Gold is no exception. The composition of this fragrance is thought out to the smallest detail to create an unforgettable sound that will be remembered from the first breath. Top notes reveal themselves with the freshness of citrus accords and green nuances, creating a refreshing and joyful atmosphere. This start symbolizes energy and joy, inviting you to dive into the world of luxury.

The heart notes continue the composition with floral accords, adding softness and elegance. The flowers used in the perfume harmoniously intertwine with woody accents, creating a sense of depth and multi-layering. This stage of revelation can be compared to a skilled painter’s brushstroke, adding warmth and richness to the overall picture.

In the end, the base notes of the perfume give it longevity and richness. Dominated by shades of musk, amber, and sandalwood, they leave a trail of mystery and sophistication. This final accord makes Xerjoff Erba Gold a fragrance that continues to resonate on the skin for a long time, leaving an unforgettable impression.

Bottle Design: Art in Every Detail

When creating Xerjoff Erba Gold, the brand paid attention not only to the fragrance composition but also to its appearance. The Erba Gold bottle is a true work of art that reflects the brand’s philosophy and aesthetics. Elegant shape, high-quality materials, and refined details make it not just a perfume product but a full-fledged accessory capable of enhancing any interior.

The elegance of the bottle is emphasized not only by its appearance but also by the meticulous execution. Golden elements symbolize luxury and sophistication, while the brilliance of the glass creates a feeling of purity and perfection. This design leaves no one indifferent and becomes an additional argument in favor of choosing Xerjoff Erba Gold.

The impact of design on the perception of fragrance cannot be underestimated. The Erba Gold bottle evokes a sense of grandeur and exclusivity, highlighting the wearer’s status. This perfume attracts attention not only with its sound but also with its appearance, creating a cohesive and harmonious image.

Erba Gold and Its Place in the World of Luxury Fragrances

In the modern niche perfume market, Xerjoff Erba Gold holds a special place thanks to its uniqueness and quality. Unlike many other luxury fragrances, Erba Gold combines classic and contemporary accents, creating a harmonious and refined image. This perfume can be called a true masterpiece that stands out against the background of other niche compositions.

Comparing Xerjoff Erba Gold with other scents, one can note its particular softness and richness. It stands out for the complexity and depth of its composition, which unfolds gradually, leaving a luxurious trail. This fragrance has its own individuality, which makes it highly sought-after among true connoisseurs of perfume art.

The popularity of Erba Gold continues to grow, especially among those looking for exclusive and refined fragrances. Thanks to its universal character and high quality, it remains relevant regardless of time and fashion trends.

How to Wear Xerjoff Erba Gold: Perfect Moments for the Fragrance

Xerjoff Erba Gold is a fragrance that can enhance any look, whether it’s a business suit or an evening dress. It is ideal for both ceremonial events and everyday use. However, there are moments when its sound is especially effective.

It is best to apply Erba Gold on clean skin and pulse points—wrists, neck, and behind the ears. This allows the fragrance to fully unfold and leave a graceful trail.

Recommendations for Use:

  • For special occasions: Perfect for parties, official events, and celebrations.
  • For everyday use: Suitable for business meetings, walks, and romantic dates.
  • Combining with an outfit: Complements both classic style and modern looks.

Also, we recommend that you read our article, in which we told you how to choose a fragrance for an active lifestyle.

FAQ

What makes Xerjoff Erba Gold unique?
Its uniqueness lies in its multifaceted composition and refined bottle design.

What is the best way to wear this fragrance?
It harmoniously complements both business and evening looks.

Who is Xerjoff Erba Gold suitable for?
This fragrance is versatile and suits both men and women who value luxury and sophistication.

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Fragrance Trends

Perfumes with Marine Accents: Diving into Freshness and Freedom

Perfumes with marine accents have long attracted those who seek to experience the breath of freedom and freshness. Such fragrances are associated with endless ocean expanses, gentle breezes, and cool waves enveloping the skin. Their unique ability to provide a sense of calmness while simultaneously awakening a thirst for adventure makes them truly exceptional.

In recent decades, marine fragrances have gained particular popularity among both men and women. Their airy, light, and at the same time rich compositions are perfect for warm summer days, enhancing natural appeal and creating an aura of ease. Moreover, their versatility allows them to be used all year round, reminiscent of bright vacation moments and carefree days by the sea.

What Are Marine Accents in Perfume?

Marine accents in perfumery are special notes that aim to recreate the atmosphere of coastal landscapes, salty waves, and cool breezes. These scents are often described as fresh, light, and clean, making them an excellent choice for those who prefer unobtrusive yet expressive perfume compositions.

The primary components of marine accents include notes of salt, ozone, seaweed, and oceanic waters. These elements are used to create a feeling of moisture, coolness, and transparency. Additionally, citrus notes may be added to emphasize freshness and brightness, while woody accords provide depth and longevity to the composition.

Perfumers use both synthetic molecules and natural ingredients to convey the characteristic traits of marine accents. Among the most common synthetic molecules is Calone, which gives fragrances a special watery quality and subtle saltiness. Combined with other components, these notes create multi-faceted and captivating aromas that remain relevant for years.

The Origins and Evolution of Marine Fragrances

The idea of creating marine fragrances emerged relatively recently — at the end of the 20th century. Before that time, perfumery mainly focused on floral, woody, and spicy compositions, leaving marine accents practically unexplored. However, with the development of the chemical industry and the emergence of new synthetic molecules, perfumers gained the ability to recreate the scents of the ocean and sea air.

The first significant perfume with marine notes was “New West” by Aramis (1990). Its success paved the way for other fragrances that aimed to convey a sense of freshness and purity. Soon, such notes became popular not only in men’s but also in women’s compositions. 

Modern marine fragrances continue to evolve, combining watery accords with citrus, woody, and even spicy notes. This allows for the creation of more complex and multi-layered compositions that satisfy a wide variety of tastes. Interest in these fragrances continues to grow, and perfume houses are developing new formulas to capture the timeless allure of the sea.

Key Notes in Marine Perfumes: Freshness, Citrus, and Aquatic Tones

The key notes that give marine perfumes their unique freshness and invigorating character include several main categories: freshness, citrus, and aquatic. Each of them plays an important role in creating a harmonious and unforgettable perfume composition.

Fresh notes, such as mint, eucalyptus, and green tea, provide coolness and lightness to fragrances. They help create a sense of cleanliness and transparency, which perfectly complements richer aquatic accords.

Citrus accents are bright and energetic notes such as lemon, bergamot, lime, and grapefruit. Their presence adds freshness and juiciness to the scent, enhancing the overall feeling of lightness and vitality. Citrus notes are often used in the top notes to instantly attract attention and set the mood for the entire fragrance.

Aquatic notes, such as sea salt, seaweed, and ozone, are the heart of marine perfumes. They create the illusion of cool sea sprays, damp sand, and endless water expanses. Combined with citrus and fresh accords, they form multi-faceted and dynamic compositions.

The Sensory Experience: How Marine Scents Evoke Freedom and Adventure

Marine scents possess a unique ability to evoke images of freedom, adventure, and endless horizons. Their lightness and transparency create the illusion of traveling through oceanic expanses, where each breath recalls the fresh sea breeze and boundless openness.

The secret of their appeal lies in the combination of salty, aquatic, and fresh notes, which provide a feeling of lightness and ease. Such fragrances are perfect for those who strive for harmony with nature and crave new experiences.

The power of marine accents lies in their ability to create an atmosphere of relaxation and freedom. They awaken in a person the desire to explore new places, break out of the usual boundaries, and enjoy moments full of energy and inspiration.

  • Freshness and Lightness: Marine scents help to relax and feel free.
  • Associations with Adventures: They remind us of travels and new discoveries.
  • Versatility and Flexibility: These fragrances are suitable for any season and occasion.

Also, we recommend that you read our article, in which we described how perfumes convey the atmosphere of the coast.

FAQ

What are marine accents in perfumery?
These are notes that create a feeling of freshness, salt, ozone, and oceanic waters.

What components are often used to create marine fragrances?
Most often citrus notes, aquatic, and fresh accords are used.

Why are marine scents popular?
They are associated with freedom, lightness, and freshness, making them attractive all year round.

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Fragrance Trends

How to Choose a Scent for an Active Lifestyle: Perfumer’s Tips

Perfume is not just a finishing touch to your image, but also a powerful tool that influences how you perceive the world and your mood. It is especially important to choose the right fragrance for those who lead an active lifestyle. When you are constantly on the move, exercising, or traveling a lot, choosing the right perfume becomes a key aspect of comfort and self-confidence.

Why does scent play such an important role in the daily life of active people? The point is that fragrance can not only emphasize individuality but also affect mood, energy, and even productivity. Some scents invigorate and help you concentrate, while others, on the contrary, relax and help you recover after a stressful day. Therefore, choosing the right perfume can significantly improve the quality of life, whether it’s a morning run, yoga session, or a busy workday.

Understanding the Connection Between Scents and Physical Activity

Fragrances have a direct impact on our mood, energy, and productivity, especially during exercise or active activities. Our sense of smell is closely connected to the limbic system of the brain, which is responsible for emotions, motivation, and memory. Therefore, choosing the right fragrance can enhance concentration, improve endurance, and create a positive emotional atmosphere.

For example, citrus notes — such as lemon, grapefruit, and orange — are known for their invigorating effects. They help you feel energetic and fresh, which is especially important for morning workouts or intense sports activities. Menthol and eucalyptus also have a cooling effect, which can be helpful on hot days or during high-intensity exercises.

On the other hand, warmer and sweeter fragrances — like vanilla or sandalwood — can be relaxing. These notes are ideal for practices aimed at calmness and recovery, such as yoga or meditation. Therefore, understanding how fragrances affect the body and mind helps you make an informed choice and find the perfect perfume for your active lifestyle.

Perfumer’s Insight: What to Look for in a Fragrance for an Active Lifestyle

Professional perfumers know that a fragrance for an active lifestyle should not only be pleasant but also long-lasting, fresh, and harmonious. When choosing a perfume, it is important to consider several key aspects: notes, longevity, and component combinations.

First and foremost, pay attention to citrus and aquatic notes. Lemon, bergamot, mint, and marine accords create a feeling of freshness and cleanliness, which is especially important during intense workouts or outdoor activities. Such scents invigorate, refresh, and help maintain focus.

Additionally, the longevity of the fragrance plays an equally important role. It is important to choose perfumes with a light but lasting composition that remain on the skin even after intense physical activity. Essential oils and high-quality synthetic components can help create a fragrance that stays pleasant throughout the day.

Finally, harmony of notes is another crucial factor. Overly sweet or intense fragrances can become overwhelming, especially in high-activity environments. The ideal perfume for an active lifestyle should be well-balanced, leaving a pleasant trail without excessive sharpness.

Top Notes vs. Base Notes: How They Impact Your Scent Experience During Exercise

When choosing a perfume for an active lifestyle, it is essential to understand the difference between top notes and base notes. This combination influences how a fragrance unfolds and remains on the skin during physical exercise or outdoor activities.

Top notes are the first scents you experience after applying the perfume. They are usually fresh and light, such as citrus, mint, or green accords. During a workout, these notes provide an immediate feeling of vigor and energy. However, due to their volatility, top notes quickly dissipate, giving way to heart and base notes.

Base notes, on the other hand, are characterized by their longevity and depth. These are the scents that remain on the skin even after a rigorous workout. Typically, they are warmer and more lasting accords, such as sandalwood, cedar, or musk. They create a persistent trail that feels pleasant throughout the day.

It is important to note that a proper balance of top and base notes allows a fragrance to last longer on the skin and unfold harmoniously, regardless of the level of activity. In the next section, we will explore which scents are best suited for an active lifestyle.

Choosing Fresh and Light Scents for Maximum Comfort

Fresh and light fragrances are considered the best choice for active people for several reasons. First, they create a feeling of cleanliness and coolness, which is especially valuable during sports activities or long walks outdoors.

Light compositions based on citrus, aquatic, and green notes do not overwhelm the senses and do not become intrusive. For example, scents with hints of lemon, grapefruit, or sea breeze allow you to feel fresh and energetic throughout the day.

Moreover, fresh perfumes often have a deodorizing effect, which makes them especially useful during intense physical activity. They effectively mask unpleasant odors and maintain a pleasant aroma, even when the body is working at its maximum capacity.

  • Choose fragrances with citrus and aquatic notes for freshness and vitality.
  • The combination of top and base notes should be harmonious and lasting.
  • Light perfumes provide maximum comfort during physical activity.

In addition to this article, we would like to advise you to read our article, where we described how fragrance can increase the effectiveness of running.

FAQ

Why is it important to choose fresh fragrances for an active lifestyle?
Fresh scents help you feel energetic and confident without overwhelming your senses.

Which notes are best suited for workouts?
Citrus and minty notes provide an invigorating effect and a feeling of coolness.

Can warm scents be used for an active lifestyle?
Yes, but it’s better to combine them with lighter components to create a balanced fragrance.